Client
TechDogs

Industry
Information Aggregation Services

Year
2020

Keeping up with the tech world can sometimes feel like drinking from a firehose. And that’s the problem our US-based client TechDogs set out to solve. Built as a tech information aggregator, TechDogs curates news, insights, reports, and tech trends from across the industry and puts them in one place. It’s an all-you-can-consume buffet of technology news for professionals who want to stay informed without getting lost in jargon or clickbait.

THE

Power Play

Working with a brand like TechDogs was not a ‘business as usual’ brief and honestly, we loved them for it! From day one, the project pushed us to break patterns, rethink design norms, and sweat the small stuff (in the best way). TechDogs came with a sharp eye for detail, a deep appreciation for thoughtful design, and a soft spot for smart pop-culture references. Basically, our kind of people. That gave us the freedom (and the challenge) to level up our creative thinking, give every visual its moment, and make sure nothing was done just for the sake of it. The result? Social media content that was anything but forgettable.

THE

Content

Since this was a largely digital-first gig, every pixel was put under a microscope (metaphorically!). The layouts stayed clean, consistent, and well-behaved, but the content? That had full permission to go a little feral. From social media creatives for TechDogs’ articles to scroll-stopping emailers, everything was created with word play, eye-catching designs and pop culture references up the wazoo. We followed the article syndication tracker like a sacred text, keeping the process smooth, the workflow sharp, and the output nothing short of on point.

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